Blue Collar Mercantile / Workingman's Store

From Workingman's Store to The Total Image & Workingman's Store to Blue Collar Mercantile / Workingman's Store

Nestled in the heart of Winchester, Virginia, Blue Collar Mercantile has been a beloved cornerstone of the community since 1933. Our story is more than that of a store—it is a legacy of craftsmanship, dedication, and family values passed down through generations. Originally founded to serve the workingman, we built a strong reputation for offering quality, name-brand work clothing and boots at competitive prices. As the business grew, we expanded our offerings to include a wide selection of ladies’, men’s, and children’s apparel, while remaining true to the hardworking roots that define us.






Locally owned, it had been in the Ambrogi family for over 40 years until sold to the Black family in 2019. Today, Mike and Davanna Black run the business along with their long time and dedicated work family that they attribute to their continued success. Our store managers have been with us for decades, and their knowledge and history we lean on to this day.






With new owners, came a refresh of the image. The Workingman’s Store will also be known as Blue Collar Mercantile online. With the new age of buying online, Mike and Davanna are expanding customers experience offering a new online store. “We will always be at heart, a store front business. Customer service, meeting new people and helping those in our community is the essence of The Workingman’s Store.” says Mike Black current owner.






We are one of the area’s most unique stores, with something for everyone. You won’t believe it until you experience it for yourself! Our warm and friendly atmosphere will make you feel right at home, and our awesome sales staff will go out of their way to ensure you have a great shopping experience. Come discover why so many of our loyal customers repeatedly say, “This is my favorite store!”
Mike and Davanna Black owners Blue Collar Mercantile The Workingman's Store
Picture of the Blue Collar Mercantiles employee's with owners